Who is a hypozhor? Recently, this word has begun to be found more and more often both in Runet and in everyday speech. However, not everyone understands the true meaning of the term.
In this article we will tell you who the hypozhors are and what they do.
What does hypozhor mean
The notion of hypozhor is a derivative of "hype" - PR or hype around something popular. Hence, a hypoozhor is one who uses widely discussed topics and events to draw attention to himself.
In simple terms, the hypozhor does everything possible to stay at the peak of popularity, through any current trends. As a rule, he does this exclusively for selfish (mercantile) purposes.
For a hypozhor, one thing is important - to show oneself against the background of a bright event that interests many people. Many well-known media persons can vividly discuss death, illness and love affairs of celebrities, so that thanks to this they themselves remain in trend.
Oftentimes, hypo-ogres benefit from discussions of the latest news. For example, video bloggers or website owners strive to attract as many people as possible to their project. To do this, they can often resort to deliberately false information.
You probably often heard or read that some popular artist died or contracted an incurable disease. Having learned about this, you go to the channel or link of the site to get acquainted with the news in more detail.
Soon you discover that the artist is actually alive, and his death or illness is only speculation. Thus, you fell for the bait of a hypocrite who just wanted to attract people's attention to his project or increase website traffic.
However, hypozhors quite often resort to truthful information, but they present it in the same outrageous way. For example, "Michael Jackson is dead, but is that really so?"
Everyone knows that Jackson died, but the hypocrite deliberately adds some phrase that could arouse interest in a person. As such, he continues to strive to entice users to read his material.
